SDR (B2B SaaS)

Strategic Sales Development Representative (SDR)

Location:Fully Remote

Hours:Full-Time | Monday–Friday | EST Business Hours

Target Candidates:Global / Offshore (e.g., South Africa, LATAM)

Target Target Compensation:$2,000–$3,000/month Base Salary + Performance Commission

About the Company

We are an innovative, fast-growing B2B SaaS startup backed by seed funding. Our platform helps enterprise and mid-market organizations maximize revenue by identifying hidden revenue leaks, quantifying upside potential, and delivering actionable insights that fuel data-driven growth. Selling directly to VP and C-level decision-makers with average contract values (ACV) around$100k/year, we operate at the intersection of high-value solution selling and modern go-to-market technology.

Role Overview

This isnota traditional transactional appointment-setting role. We are seeking a high-caliber, strategicSales Development Representative (SDR)to act as a true partner to our founding team.

As a early member of our sales organization, you will own the end-to-end top-of-funnel engine. You will be responsible for taking early-stage outbound playbooks, executing them with surgical precision, analyzing performance, and iterating to optimize conversion. Beyond outbound prospecting, you will partner directly with the co-founders to launch, test, and sequence high-intent inbound channels (e.g., post-conference leads, paid digital campaigns).

The ideal candidate possesses deep executive presence, strong business acumen, and a passion for building systems from scratch in an agile, startup environment.

Key Responsibilities

Strategic Outbound Execution & Playbook Optimization
* Own top-of-funnel pipeline generation, engaging enterprise and mid-market buyers (Directors, VPs, and C-Suite) across strategic target accounts.
* Execute multi-channel outreach utilizing email, LinkedIn Sales Navigator, phone, and cold touches tailored to high-value decision-makers.
* Analyze initial outreach playbooks, gather market feedback, and continuously jam with the founders to refine targeting, value props, and messaging sequences.
* Experiment with outbound variations, identify what resonates, and help build repeatable, scalable GTM playbooks.

Inbound Channel Sequencing & Lead Engagement
* Partner with the leadership team to rapidly follow up with and convert leads generated from new acquisition channels (e.g., event/conference lists, paid media, strategic initiatives).
* Design, implement, and run tailored follow-up sequences to convert high-intent inbound inquiries into qualified executive demos.

Account Research & Consultative Outreach
* Conduct deep research on target organizations to identify revenue leakage points and align our platform's value proposition with executive-level priorities.
* Craft highly customized, business-outcome-focused messaging—moving past superficial feature pitches to establish immediate credibility.

Modern Sales Tech Stack Optimization
* Drive daily prospecting workflows usingAmplemarket,Attio CRM, andLinkedIn Sales Navigator.
* Leverage advanced AI productivity tools (ChatGPT, Claude, etc.) to enhance research depth, personalize outreach at scale, and streamline operational tasks.
* Maintain strict CRM hygiene and maintain clean data to support accurate pipeline forecasting.

Key Performance Indicators (KPIs)
* Qualified Demos Booked:Number of high-fit executive meetings held on founder calendars.
* Pipeline Value Created:Total dollar value of qualified sales opportunities generated.
* Sequence & Campaign Conversion Rates:Continuous improvement of open, reply, and conversion metrics across playbooks.
* Playbook Development:Tangible contribution to testing, documenting, and scaling outbound and inbound GTM motions.

Required Qualifications
* 2–5 yearsof experience in Sales Development, Business Development, or B2B SaaS Sales.
* Proven track record of cold outreach to enterprise or mid-market executive buyers (VP/C-Level).
* Exceptional written and spoken English communication skills with strong executive presence and consultative phrasing.
* Hands-on experience executing outbound campaigns in early-stage or rapidly evolving environments.
* Proficiency with modern sales engagement tools (Amplemarket, Apollo, Outreach, or similar) and CRMs (Attio, Salesforce, HubSpot).
* Comfortable operating in a fast-paced seed-stage environment with shifting priorities and unstructured playbooks.
* Willingness to work aligned withUS Eastern Standard Time (EST)hours.

Preferred Qualifications
* Prior experience in early-stage/seed startups where you helped build or refine GTM processes rather than just following existing scripts.
* Hands-on experience leveraging AI platforms (ChatGPT, Claude) to accelerate prospecting, account research, and copy drafting.
* Experience selling high ACV platforms ($50k–$100k+ ARR).

What We Offer
* Direct Access & Mentorship:Work side-by-side with our founding team to shape the company's co