Sales Development & Marketing Coordinator

Sales Development & Marketing Coordinator

Remote — Commercial Pavement & Property Services

Location:Fully remoteEmployment Type:Full-time Independent ContractorWorking Hours:U.S. Eastern business hoursReports To:General Manager — DillonCompensation:Base + performance incentive/commission

About the Company

We are a rapidly growing U.S.-based commercial pavement and property maintenance company backed by a national franchise brand with a strong reputation for quality and communication.

We help property managers, facility managers, HOAs, and commercial, retail, and industrial clients protect and improve their properties through services including parking lot striping, sealcoating, asphalt and concrete repair, warehouse floor markings, and epoxy coatings.

We operate in a fast-moving region of the Southeast and are actively expanding into new markets. Our clients count on us for dependable work and responsive service, and we bring that same standard to how we manage sales, marketing, and customer relationships internally.

About the Role

We are looking for a proactiveSales Development & Marketing Coordinatorwho can help us grow our commercial pipeline while also supporting the customer experience and day-to-day marketing activities of the business.

This is more than an appointment-setting role.

You will help identify and research potential customers, build prospect lists, conduct outbound outreach, qualify opportunities, and schedule estimates for the sales team. At the same time, you will help maintain strong relationships with customers after projects are completed, organize project marketing assets, support online marketing efforts, and assist with occasional operational research.

The ideal candidate is comfortable moving betweensales prospecting, customer communication, marketing coordination, and light administrative supportthroughout the day.

Success in this role means consistently creating qualified sales opportunities while helping the business stay organized, visible, and responsive to its customers.

Key Responsibilities

Business Development & Prospecting
* Build and maintain targeted prospect lists using tools such asZoomInfo, LinkedIn, online research, and company-provided databases.
* Identify property managers, facility managers, HOAs, commercial property owners, and other relevant decision-makers.
* Conduct outbound outreach through phone, email, and LinkedIn.
* Qualify prospects based on property needs, timing, scope, and potential fit.
* Reactivate dormant leads and follow up on previous quotes or opportunities that did not close.

Appointment Setting & Sales Support
* Schedule qualified estimate appointments and site visits for the sales team.
* Provide the General Manager and sales team with clear notes and prospect context before meetings.
* Confirm appointments and maintain consistent follow-up to minimize no-shows.
* Keep prospects engaged throughout the early stages of the sales process.
* Help maintain a consistent flow of qualified opportunities into the pipeline.

CRM & Pipeline Management
* Log prospecting activity, conversations, notes, and next steps accurately in the CRM.
* Maintain organized follow-up cadences for active prospects.
* Keep prospect and customer information current and accurate.
* Help ensure opportunities do not fall through the cracks due to missed follow-up.

Customer Experience & Post-Project Follow-Up
* Follow up with customers after completed projects to ensure satisfaction.
* RequestGoogle reviews, testimonials, and customer feedback.
* Communicate professionally with customers and help maintain a positive post-project experience.
* Escalate customer concerns or opportunities to the appropriate team member.

Marketing Support
* Organize and maintainbefore-and-after photosfrom completed projects.
* Help create and publish simple marketing posts using project photos and company updates.
* Support content for channels such as:LinkedInGoogle Business ProfileOther company social or digital channels
* LinkedIn
* Google Business Profile
* Other company social or digital channels
* Help maintain an organized library of project photos and marketing assets.
* Identify completed projects that could be turned into testimonials, case studies, or promotional content.

Light Operational Support
* Occasionally research and source pricing for materials or vendors when requested.
* Assist the General Manager with basic commercial research and administrative tasks related to sales or project opportunities.
* Support other reasonable business-development or customer-experience initiatives as the company grows.

Required Qualifications
* 2+ years of experience inB2B sales development, business development, appointment setting, customer success, or a similar client-facing role.
* Experience conducting outbound outreach to U.S. businesses through phone, email, and/or LinkedIn.
* Strong spoken and written English with confident, professional communication.
* Co