Public Relations Specialist (Hospitality & Interior Design) (Remote)
Somewhere
🇿🇦 Hirezar Summary for South African Applicants
This fully remote full time position at Somewhere is open to applicants from South Africa. The estimated monthly salary is R51,800 – R74,000 ZAR. This role is suited for mid-level professionals. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.
Job Description
Location:Remote (South Africa and LATAM)Contract:Independent ContractorSchedule:Full-Time, Monday-Friday, CST
About the Role
* We are an established, high-end commercial and hospitality interior design firm that partners with premier hotel owners, developers, operators, and luxury brands across the United States and LATAM.
We are an established, high-end commercial and hospitality interior design firm that partners with premier hotel owners, developers, operators, and luxury brands across the United States and LATAM.
* We are seeking a strategic, articulate, and media-savvy Public Relations Specialist to elevate our firm's visibility, showcase our hospitality project portfolio, and position our leadership team as go-to experts in hospitality design as well as Kellie as a business expert.
We are seeking a strategic, articulate, and media-savvy Public Relations Specialist to elevate our firm's visibility, showcase our hospitality project portfolio, and position our leadership team as go-to experts in hospitality design as well as Kellie as a business expert.
* The ideal candidate has demonstrated, proactive experience pitching and securing coverage in international media — ranging from top-tier business publications (Wall Street Journal, Forbes, The New York Times) to premier architecture, interior design, and hospitality trade outlets (Hospitality Design, Interior Design Magazine, Boutique Design, Hotel Management, Architectural Digest). We're looking for a specialist who builds and works real relationships at these outlets rather than relying on inbound interest.
The ideal candidate has demonstrated, proactive experience pitching and securing coverage in international media — ranging from top-tier business publications (Wall Street Journal, Forbes, The New York Times) to premier architecture, interior design, and hospitality trade outlets (Hospitality Design, Interior Design Magazine, Boutique Design, Hotel Management, Architectural Digest). We're looking for a specialist who builds and works real relationships at these outlets rather than relying on inbound interest.
* Note:While prior experience with U.S. design and business press is ideal, we are open to training a sharp, high-agency PR professional who possesses exceptional English writing skills, knows how to draft compelling press releases, and understands how to research, target, and pitch journalists effectively.
Note:While prior experience with U.S. design and business press is ideal, we are open to training a sharp, high-agency PR professional who possesses exceptional English writing skills, knows how to draft compelling press releases, and understands how to research, target, and pitch journalists effectively.
Key Responsibilities
1. Strategy & Planning
* PR Calendar Development:Build and maintain an annual PR/media calendar aligned with project completions, firm milestones, awards cycles, and conference dates, coordinating timing with Marketing and Executive Leadership.
PR Calendar Development:Build and maintain an annual PR/media calendar aligned with project completions, firm milestones, awards cycles, and conference dates, coordinating timing with Marketing and Executive Leadership.
* Campaign Alignment:Partner with Marketing to ensure PR outreach and messaging stay consistent with active social, advertising, and content campaigns.
Campaign Alignment:Partner with Marketing to ensure PR outreach and messaging stay consistent with active social, advertising, and content campaigns.
2. International / LATAM & CALA Market Expansion
* Regional Media & Conference Strategy:Build and execute a dedicated outreach plan supporting the firm's growth in Latin America and the Caribbean (CALA), including targeted regional media relationships, conference and speaking opportunities (e.g., SAHIC, ALIS CALA, ILTM Latin America), and coverage of international project launches.
Regional Media & Conference Strategy:Build and execute a dedicated outreach plan supporting the firm's growth in Latin America and the Caribbean (CALA), including targeted regional media relationships, conference and speaking opportunities (e.g., SAHIC, ALIS CALA, ILTM Latin America), and coverage of international project launches.
3. Media Relations, Research & Custom List Building
* Targeted Media Outreach:Pitch completed hotel design projects, industry commentary, design trends, and executive leadership features to top-tier national and international media and specialized hospitality/design trade publications.
Targeted Media Outreach:Pitch completed hotel design projects, industry commentary, design trends, and executive leadership features to top-tier national and international media and specialized hospitality/design trade publications.
* Custom Media List Construction:Perform deep, real-time research to build highly targeted, accurate media lists of design editors, hospitality journalists, real estate writers, and lifestyle reporters, avoiding reliance on stale, outdated databas
Tips for South African Applicants
Timezone Advantage
South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.
Salary in Context
At R51,800/month, this role pays well above the average South African remote salary. The USD equivalent ($2,800/mo) benefits from the favourable exchange rate.
Application Tips
Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.
Load Shedding Preparedness
If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.
About Somewhere
Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 828 open positions on Hirezar. View all Somewhere jobs →