Paid Media Specialist (Meta & Google Ads)
Somewhere
🇿🇦 Hirezar Summary for South African Applicants
This fully remote full time position at Somewhere is open to applicants from South Africa. The estimated monthly salary is R46,250 – R55,500 ZAR. This role is suited for senior-level professionals. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.
Job Description
Job Title: Paid Media Specialist(Meta & Google Ads)Working hours:M-F 9-5 pm UK timeSalary:$2,500-3,000 USD (depending on experience and final offer is at the client's discretion)Employment Type:Full-time, Remote, Independent Contractor
About the company
A UK-based creative and performance marketing agency founded by two brothers and operating for nearly a decade. With a team of ~15, the agency partners with a diverse mix of clients across dental, fitness, property, B2B/industrial, and entertainment sectors.About the RoleWe are looking for a Paid Media Strategist who can take ownership of Meta Ads and Google Ads performance across a diverse client portfolio. This is a hybrid role that blends strategy and hands-on execution, ideal for someone who is confident building campaigns while also guiding overall paid media direction.
You will play a key role in improving campaign performance, strengthening internal capabilities, and helping scale a growing paid media function within a fast-moving agency environment.
This is initially an internal-facing role focused on supporting and upskilling the team, with potential to grow into a more client-facing or leadership position over time.
What You’ll Be Doing
* Lead strategy and execution of paid media campaigns across Meta Ads and Google Ads
* Manage and optimize performance across multiple service-based and B2B client accounts
* Improve ROAS, lead quality, and overall campaign efficiency
* Build, test, and refine campaigns across audiences, funnels, and creatives
* Collaborate closely with creative and content teams to align ads with strong-performing assets
* Analyze performance data and turn insights into clear, actionable recommendations
* Provide strategic guidance and support to junior team members
* Contribute to the development of scalable paid media systems and frameworks
* Stay updated with platform changes, trends, and best practices in Meta and Google Ads
What We’re Looking For
* 4–7+ years of hands-on experience in paid media
* Strong expertise in Meta Ads Manager and Google Ads
* Proven experience managing performance campaigns for service-based or B2B clients
* Strong understanding of campaign structure, funnel strategy, and scaling approaches
* Ability to diagnose performance issues and implement practical solutions independently
* Familiarity with UK or Western consumer and commercial markets
* Experience working in fast-paced agency environments managing multiple accounts
* Strong communication skills with a clear, commercial approach to reporting and insights
Nice to Have
* Experience with TikTok Ads or Snapchat Ads
* Previous agency experience with multiple client accounts
* Exposure to content-led or creative-first marketing teams
* Experience with high-growth or founder-led businesses
* Experience mentoring or guiding junior media buyers
Ideal Candidate
* A hands-on strategist who can both execute campaigns and shape direction
* Comfortable operating at a senior level within an existing team structure
* Commercially minded, with experience managing mid-sized retainers
* Adaptable and proactive in a scaling or less-structured environment
* Motivated by the opportunity to directly influence growth and performance outcomes
Tips for South African Applicants
Timezone Advantage
South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.
Salary in Context
At R46,250/month, this role is competitive with the average South African remote salary. The USD equivalent ($2,500/mo) benefits from the favourable exchange rate.
Application Tips
Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.
Load Shedding Preparedness
If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.
About Somewhere
Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 685 open positions on Hirezar. View all Somewhere jobs →