Marketing Manager |
Somewhere
🇿🇦 Hirezar Summary for South African Applicants
This fully remote full time position at Somewhere is open to applicants from South Africa. The estimated monthly salary is R37,000 – R64,750 ZAR. This role is suited for mid-level professionals. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.
Job Description
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Role: Marketing Manager / Full-Stack Growth Marketer (DTC + Social Commerce)Priority Location: Latin America and South AfricaWorking Hours: XXam - XXPM (Mon - Fri) ESTSalary Range: $2000 - $3500 per month(The final offer is at the client’s discretion and depends on the candidate’s interview result, skills, and experience.)
Type of contract:Independent ContractorType of job:Remote
About the Company:
We are a fast-growing, founder-led consumer brand company operating at the intersection of confectionery and social commerce.
About the Role:
We’re looking for a highly hands-on, full-stack Growth Marketer who can own both strategy and execution across our two brands.This is not a purely strategic or managerial role. You’ll be the driver of growth, building and operating a content and performance engine from the ground up, especially across short-form video platforms.You should be equally comfortable:
* Developing growth strategy
* Creating and editing content
* Managing posting and optimization
* Experimenting rapidly with trends and formats
Key Responsibilities:
Social & Content Growth (Primary Focus)
* Own and execute growth strategy across TikTok and Instagram
* Create, edit, and publish short-form video content using tools like CapCut
* Stay deeply trend-aware (“chronically online”) and rapidly adapt content to platform trends
* Build authentic engagement (not vanity metrics)
Build a Content Engine for Womple
* Develop high-volume, high-quality content that educates users on the product
* Create explainer videos, demos, and UGC-style content
* Coordinate with creators or UGC contributors where needed
* Drive conversion improvements on both TikTok Shop and Amazon
Drive Brand Awareness for Sweet Dreams
* Expand digital presence and storytelling
* Translate a wholesale-led brand into a social-first consumer brand
* Increase reach and engagement through creative campaigns and consistent posting
Full-Funnel Ownership
* Plan and execute campaigns from awareness → engagement → conversion
* Analyze performance and continuously optimize content and distribution
* Test new formats, hooks, and messaging
Cross-Functional Execution
* Work alongside freelancers, agencies, and designers
* Act as the central owner/operator across fragmented resources
* Maintain a high level of accountability without requiring a large team
Required Qualifications & Skills:
* Proven experience in growth marketing + content execution (not just strategy)
* Deep understanding of TikTok content dynamics and trends
* Strong video editing and content creation skills (especially short-form)
* Ability to move fast, test often, and iterate based on performance
* Comfortable being both strategic and in-the-weeds executional
Ideal Candidate:
* Has built or scaled a content engine for a DTC or e-commerce brand
* Experience driving sales via TikTok Shop and/or Amazon
* Familiar with UGC workflows and creator coordination
* Entrepreneurial mindset; thrives in lean, fast-moving environments
* Self-starter who takes full ownership without needing heavy structure
Tips for South African Applicants
Timezone Advantage
South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.
Salary in Context
At R37,000/month, this role is competitive with the average South African remote salary. The USD equivalent ($2,000/mo) benefits from the favourable exchange rate.
Application Tips
Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.
Load Shedding Preparedness
If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.
About Somewhere
Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 600 open positions on Hirezar. View all Somewhere jobs →