SEO Strategist

SEO Strategist
* Experience: 3+ years
* Employment Type: Full-Time, Fully Remote
* Sourcing Location: South Africa
* Schedule: Monday–Friday 9:00 AM–6:00 PM CST
* Compensation: $2,000/month
* Primary Focus: Organic search strategy, technical SEO, keyword intelligence, on-page optimization, AI-assisted content strategy, and funnel tracking alignment
About the Company

Our client is a full-service marketing agency specializing in high-impact, direct-response digital marketing strategies, media planning, performance creative, and funnel optimization. By combining strategic content, technical precision, and data-driven execution, the agency helps businesses build sustainable organic visibility, capture high-intent search traffic, and maximize customer conversion across diverse digital ecosystems.

As the agency continues to grow, it is expanding its organic search team to ensure clients receive high-ranking, technical, and content-led SEO strategies that deliver long-term business outcomes.

Role Overview

We are seeking an SEO Strategist to take full ownership of organic search strategy, technical SEO audits, on-page optimization, content planning, and link-building frameworks across client accounts.

In this role, you will act as the architect behind organic traffic growth, identifying high-value search opportunities, optimizing website architectures, guiding content strategy, and resolving technical bottlenecks. You will leverage AI-assisted search tools and platforms to streamline keyword research, content briefs, schema generation, and site audits while bringing senior-level analytical judgment to every campaign.

The ideal candidate is a strategic, technical, and data-driven search marketer with a deep understanding of search engine algorithms, project management workflows, and funnel alignment.

Key Responsibilities

SEO Strategy & On-Page Optimization
* Develop, execute, and manage comprehensive organic search strategies tailored to client growth goals and target audiences.
* Conduct in-depth keyword research, intent mapping, and search query analysis to drive content creation and page optimizations.
* Optimize on-page elements including page titles, meta descriptions, header tags, internal link structures, images, and content relevance.
* Align organic search strategies with conversion funnels and lead generation workflows inside Go High Level.
* Develop content gap analyses and collaborate with content teams to produce high-ranking, search-optimized copy.
Technical SEO & Site Architecture
* Perform technical site audits using industry tools to identify and resolve crawlability, indexability, site speed, and architectural issues.
* Implement and manage structured data (Schema markup) to enhance rich snippet eligibility.
* Monitor Core Web Vitals, mobile usability, and overall technical site health.
* Coordinate with web development and design teams to execute technical fixes and site architecture improvements cleanly.
AI-Enhanced Research & Content Intelligence
* Utilize AI tools (such as ChatGPT and Claude) to accelerate keyword clustering, content brief creation, intent analysis, and technical script generation.
* Leverage AI platforms to analyze complex search data, extract optimization insights, and write high-ranking schema markup.
* Refine, edit, and validate AI-assisted research and strategy outputs to ensure high editorial accuracy, E-E-A-T compliance, and strategic alignment.
* Stay current with evolving search engine algorithm updates, platform AI features, and modern search technology trends.
Analytics, Tracking & Reporting
* Monitor organic performance metrics, ranking trajectories, traffic growth, and conversion rates across Google Search Console and GA4.
* Set up, maintain, and audit tracking configurations to ensure organic conversion attribution is accurate within Go High Level.
* Analyze competitor backlink profiles and design ethical, white-hat link acquisition strategies.
* Prepare clear performance reports and present strategic recommendations to internal leadership and project managers.
Workflow & Agency Collaboration
* Manage SEO roadmaps, campaign timelines, and optimization tasks within ClickUp.
* Collaborate closely with content developers, designers, and project managers to ensure seamless campaign execution.
* Ensure all SEO initiatives support broader performance marketing, brand, and sales funnel initiatives.
Required Qualifications
* 3+ years of professional experience as an SEO Strategist, Organic Search Specialist, or similar agency/marketing role.
* Proven track record of driving organic traffic growth, keyword rankings, and organic conversion improvements.
* Practical experience using ChatGPT and Claude (or similar AI tools) for keyword strategy, technical auditing support, and content intelligence.
* Hands-on experience using ClickUp for project tracking, task organization, and cross-functional coordination.
* Experience working with Go High Level (CRM) to align organ