Hirezar Summary for South African Applicants

This fully remote full time position at Somewhere explicitly welcomes applicants based in South Africa. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.

Job Description

Senior Performance Media Buyer (Meta & Google)

About the Company

About the Role

Key Responsibilities

Media Buying & Campaign Architecture
* Architect, execute, and optimize performance marketing strategies across Meta Ads and Google Ads to profitably scale monthly ad spend.
* Manage daily campaign operations, bidding optimizations, budget reallocations, and account structure adjustments across Meta Ads Manager and Google Search/Shopping.
* Break through spend ceilings and performance plateaus through structured testing and scaling frameworks.

Creative Strategy & Testing
* Design and execute structured testing frameworks across target audiences, visual hooks, offers, and landing pages to combat creative fatigue and improve CAC/ROAS.
* Analyze an existing library of 100+ ad assets to identify winning educational video concepts, collaborating with creative teams to produce data-driven briefs.

Team Leadership & Funnel Analytics
* Lead a two-person performance pod, directing the day-to-day execution of a junior media buyer while retaining strategic accountability for channel ROI.
* Analyze platform, conversion, and funnel analytics to report core performance metrics to executive leadership.
* Optimize cross-channel touchpoints to maximize conversion during major PR events, media appearances, and Amazon launches.

Qualifications & Skills

Required
* Experience:5+ years of hands-on performance media buying experience with a proven track record of scaling DTC or e-commerce budgets profitably on Meta and Google.
* Meta Mastery:Demonstrated expertise diagnosing and breaking through ad spend ceilings and performance plateaus in Meta Ads Manager.
* Google Ads Tech Stack:Deep technical proficiency in Google Search and Shopping campaigns, pixel configuration, Conversion APIs (CAPI), and multi-channel attribution.
* Creative Strategy:Strong capability in using performance data to script, brief, and iterate short-form video creative.
* Language & Alignment:Native-level or fluent written and spoken English with full alignment to U.S. Eastern Time business hours.

Preferred
* Background directing, mentoring, or managing junior media buyers or performance team members.
* Experience utilizing AI tools to accelerate data analysis, ad copy ideation, and rapid testing workflows.
* Prior experience managing paid media campaigns for single-SKU hardware products, physical consumer goods, or PR/media-driven traffic surges.

Tips for South African Applicants

Timezone Advantage

South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.

Salary in Context

Even without a listed salary, international remote roles typically pay 2-3x more than equivalent local positions in South Africa due to the exchange rate advantage.

Application Tips

Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.

Load Shedding Preparedness

If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.

About Somewhere

Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 1819 open positions on Hirezar. View all Somewhere jobs →

Senior Media Buyer (Meta & Google) (SA/LATAM/Europe)