64877223237 - Content & LinkedIn Specialist
Somewhere
Hirezar Summary for South African Applicants
This fully remote full time position at Somewhere explicitly welcomes applicants based in South Africa. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.
Job Description
B2B Content & LinkedIn SpecialistType
Full-Time Remote Direct ContractorSchedule:US Eastern Standard Time (EST) Alignment (Minimum 4 hours daily EST overlap required)
The Vision for the RoleSit on a live working session with the founder and CEO, capture fast-moving ideas, and turn them into publish-ready LinkedIn posts, comments, emails, and multi-channel content. We are pivoting this role away from broad marketing management and paid ad campaigns to focus on a high-executingB2B Content & LinkedIn Specialist.
You will own day-to-day execution: writing, refining AI drafts, managing comment sections, engaging with target buyer accounts, and executing multi-channel content distribution. Over time, as our footprint expands, this role has clear potential to grow into a broader marketing lead position.
About the Target Audience & BuyerOur firm is a US-based fractional HR and people-ops consulting agency targeting corporate leadership, venture-backed startups, and growth-stage companies—specifically Heads of HR/People, CPOs, COOs, and CFOs. Your tone and execution must naturally reflect an executive B2B audience rather than a B2C or general SMB demographic.
Key Responsibilities & Ownership
1. LinkedIn Growth & Community Engagement
* Profile & Account Management:Monitor comments and DMs across company and founder profiles (LinkedIn).
Profile & Account Management:Monitor comments and DMs across company and founder profiles (LinkedIn).
* Target Account Engagement:Proactively engage with target buyer accounts (HR leaders, COOs, CFOs), run daily engagement lists, and drop insightful, value-add comments to spark conversations.
Target Account Engagement:Proactively engage with target buyer accounts (HR leaders, COOs, CFOs), run daily engagement lists, and drop insightful, value-add comments to spark conversations.
* Lead Surfacing:Draft context-aware responses to convert profile interactions into qualified discovery conversations.
Lead Surfacing:Draft context-aware responses to convert profile interactions into qualified discovery conversations.
2. Content Creation, AI Optimization & Repurposing
* Executive Copywriting:Expand founder/executive ideas into sharp, publish-ready LinkedIn posts, carousels, short video scripts, and newsletter emails matching our brand voice.
Executive Copywriting:Expand founder/executive ideas into sharp, publish-ready LinkedIn posts, carousels, short video scripts, and newsletter emails matching our brand voice.
* AI Quality Control:Prompt and leverage AI tools (Claude, ChatGPT, custom agents), quickly spot when an AI draft falls short of executive standards, and manually refine it until it shines.
AI Quality Control:Prompt and leverage AI tools (Claude, ChatGPT, custom agents), quickly spot when an AI draft falls short of executive standards, and manually refine it until it shines.
* Multi-Platform Repurposing:Adapt core LinkedIn concepts into tailored formats for Instagram, YouTube, and TikTok while respecting platform nuances.
Multi-Platform Repurposing:Adapt core LinkedIn concepts into tailored formats for Instagram, YouTube, and TikTok while respecting platform nuances.
3. Execution & Calendar Management
* Content Scheduling:Maintain and execute a tight posting calendar using our scheduling software.
Content Scheduling:Maintain and execute a tight posting calendar using our scheduling software.
* Email Newsletters:Draft, test, and schedule recurring email newsletters and outbound nurture sequences.
Email Newsletters:Draft, test, and schedule recurring email newsletters and outbound nurture sequences.
* Execution Hygiene:Keep track of post performance, comment health, and weekly output metrics so no content initiative stalls.
Execution Hygiene:Keep track of post performance, comment health, and weekly output metrics so no content initiative stalls.
Qualifications & Requirements
* Hands-on B2B Content Experience:2+ years of experience writing B2B content targeting US/UK startup founders, C-suite executives, or Heads of People.
Hands-on B2B Content Experience:2+ years of experience writing B2B content targeting US/UK startup founders, C-suite executives, or Heads of People.
* LinkedIn & Ecosystem Familiarity:Proven track record inside the LinkedIn ecosystem—understanding native posting mechanics, comment engagement strategies, and executive positioning.
LinkedIn & Ecosystem Familiarity:Proven track record inside the LinkedIn ecosystem—understanding native posting mechanics, comment engagement strategies, and executive positioning.
* AI Tool Mastery (Claude Focus):Deep hands-on experience using Claude and ChatGPT to generate initial drafts, paired with the critical eye needed to edit out "AI fluff."
AI Tool Mastery (Claude Focus):Deep hands-on experience using Claude and ChatGPT to generate initial drafts, paired with the critical eye needed to edit out "AI fluff."
* Flawless English Communication:Exceptional written English skills; ability to sound like an authoritative yet approac
Tips for South African Applicants
Timezone Advantage
South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.
Salary in Context
Even without a listed salary, international remote roles typically pay 2-3x more than equivalent local positions in South Africa due to the exchange rate advantage.
Application Tips
Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.
Load Shedding Preparedness
If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.
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About Somewhere
Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 1632 open positions on Hirezar. View all Somewhere jobs →