Email Marketing Specialist
Somewhere
🇿🇦 Hirezar Summary for South African Applicants
This fully remote full time position at Somewhere is open to applicants from South Africa. The estimated monthly salary is R27,750 – R55,500 ZAR. This role is suited for mid-level professionals. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.
Job Description
Job Title:Email Marketing Specialist (Cold Email Outreach)
Location:RemoteType:Full-TimeCompensation:Competitive – based on experience and skillset
About the Role
We're seeking a highly motivatedEmail Marketing Specialistto lead or support our outbound email outreach initiatives. This role is perfect for someone who thrives in fast-paced environments, understands the nuances of cold email campaigns at scale, and is experienced with the tools that keep those campaigns compliant and effective.
We’re open to two types of candidates:
* Strategic Leaderswho can design, execute, and optimize outbound email strategies.
Strategic Leaderswho can design, execute, and optimize outbound email strategies.
* Technical Operatorswho are execution-focused, with deep knowledge of tools, deliverability, and inbox management.
Technical Operatorswho are execution-focused, with deep knowledge of tools, deliverability, and inbox management.
Our ideal hire is someone who is resourceful, detail-oriented, and up to date on the ever-changing rules of email outreach.
Responsibilities
Strategic (for candidates targeting a leadership role):
* Design and implement scalable cold email outreach strategies
Design and implement scalable cold email outreach strategies
* Develop segmentation, targeting, and messaging frameworks
Develop segmentation, targeting, and messaging frameworks
* Analyze campaign performance metrics and continually optimize for results
Analyze campaign performance metrics and continually optimize for results
* Collaborate with copywriters, SDRs, and growth leads to align messaging with business goals
Collaborate with copywriters, SDRs, and growth leads to align messaging with business goals
Technical (for all candidates):
* Set up, warm up, and manage cold email infrastructure
Set up, warm up, and manage cold email infrastructure
* Ensure high deliverability using appropriate configurations (e.g., SPF, DKIM, DMARC)
Ensure high deliverability using appropriate configurations (e.g., SPF, DKIM, DMARC)
* Manage inbox rotation, throttling, and list hygiene
Manage inbox rotation, throttling, and list hygiene
* Build and maintain automations using tools like Email Bison, Email Guard, and Cheap Inboxes
Build and maintain automations using tools like Email Bison, Email Guard, and Cheap Inboxes
* Source and verify prospect data using tools like Exportapollo.io and Million Verifier
Source and verify prospect data using tools like Exportapollo.io and Million Verifier
Tools You'll Use
Familiarity or hands-on experience with the following isrequired:
* Email Bison– warm-up and deliverability management
Email Bison– warm-up and deliverability management
* Email Guard– inbox protection and monitoring
Email Guard– inbox protection and monitoring
* Cheap Inboxes– bulk inbox creation and rotation
Cheap Inboxes– bulk inbox creation and rotation
* Exportapollo.io– lead sourcing and enrichment
Exportapollo.io– lead sourcing and enrichment
* Million Verifier– email list cleaning and verification
Million Verifier– email list cleaning and verification
Who You Are
You could be a great fit if you:
* Have 2+ years of experience with cold email marketing
Have 2+ years of experience with cold email marketing
* Understand technical email setup and can troubleshoot deliverability issues
Understand technical email setup and can troubleshoot deliverability issues
* Are comfortable using data to inform decisions and improve outcomes
Are comfortable using data to inform decisions and improve outcomes
* Can work autonomously and manage multiple moving parts
Can work autonomously and manage multiple moving parts
* Have strong attention to detail and follow best practices for compliance
Have strong attention to detail and follow best practices for compliance
For strategic candidates, additional qualifications include:
* Proven experience leading outbound or growth campaigns
Proven experience leading outbound or growth campaigns
* Ability to think creatively and experiment with new approaches
Ability to think creatively and experiment with new approaches
* Strong communication and team collaboration skills
Strong communication and team collaboration skills
What We Offer
* A fully remote work environment
A fully remote work environment
* Flexibility and autonomy to do your best work
Flexibility and autonomy to do your best work
* Opportunity to build and shape a function from the ground up
Opportunity to build and shape a function from the ground up
* Competitive compensation, with room for growth
Competitive compensation, with room for growth
Interested?Apply now and specify whether you’re focused onstrategic leadershiportechnical executionin your application. We are looking to interview multiple candidates— strategic and technical—with the goal of hiring multiple people.
Tips for South African Applicants
Timezone Advantage
South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.
Salary in Context
At R27,750/month, this role is on par with the average South African remote salary. The USD equivalent ($1,500/mo) benefits from the favourable exchange rate.
Application Tips
Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.
Load Shedding Preparedness
If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.
About Somewhere
Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 614 open positions on Hirezar. View all Somewhere jobs →