C.G - Real Estate Social Media & Marketing Specialist | WPD Managemt
Somewhere
🇿🇦 Hirezar Summary for South African Applicants
This fully remote full time position at Somewhere is open to applicants from South Africa. The estimated monthly salary is R22,200 – R33,300 ZAR. This role is suited for mid-level professionals. As a remote position, you can work from anywhere in South Africa — whether you're based in Johannesburg, Cape Town, Durban, or a smaller town.
Job Description
Role: Real Estate Social Media & Marketing Specialist
Priority Location: Any
Working Hours: 8AM - 5PM (CST) Mon - Fri
Salary Range: $1200 - $1800 USD per month(The final offer is at the client’s discretion and depends on the candidate’s interview result, skills, and experience.)
Type of contract:Independent Contractor
Type of job:Remote
About the Role:
Our client is seeking a creative and strategic Real Estate Social Media & Marketing Specialist to manage and grow our online presence for our property management and
real estate portfolio. This role focuses on promoting available properties, strengthening
brand visibility, driving leads, and engaging with current and prospective residents.
The ideal candidate understands real estate marketing, knows how to make listings
stand out, and can turn properties into compelling content that attracts renters and
clients.
Key Responsibilities:
* Create, schedule, and manage social media content for real estate and property management platforms (Facebook, Instagram, TikTok,etc.)
* Develop marketing strategies to promote available rental properties, communities, and company branding
* Write engaging captions, listing descriptions, and marketing copy tailored to renters and investors
* Create or coordinate photos, videos, reels, and short-form content (property tours, neighborhood highlights, before-and-after features, testimonials)
* Manage online marketing campaigns for leasing, brand awareness, and lead generation
* Monitor performance metrics such as engagement, leads, inquiries, and conversions
* Assist with paid social media advertising (Tiktok Ads, lead forms)
* Respond to messages, comments, and inquiries in a timely and professional manner
* Stay up to date with real estate marketing trends and platform algorithm changes
* Collaborate with leasing, property management, and operations teams to align marketing efforts
Qualifications:
Required
* Proven experience in social media marketing, preferably in real estate or property management
* Strong understanding of real estate marketing and lead generation strategies
* Familiarity with property listing platforms and marketing tools
* Experience using social media management and analytics tools
* Basic graphic design and video editing skills (Canva, CapCut, Adobe, etc.)
* Excellent written communication skills with attention to detail
* Strong organizational and time-management skills
* Ability to work independently and meet deadlines
Nice-to-Have
* Experience marketing multifamily or residential rental properties
* Knowledge of Fair Housing guidelines in marketing
* Experience with paid advertising and campaign optimization
* Familiarity with CRM or property management software
* Photography or video walkthrough experience
What We Offer:
* Flexible work environment
* Opportunity to grow with a real estate and property management company
* Creative freedom and input on marketing direction
* Competitive compensation based on experience
Tips for South African Applicants
Timezone Advantage
South Africa (SAST, UTC+2) overlaps well with European business hours and has a few hours of overlap with US East Coast. Mention your timezone flexibility in your application.
Salary in Context
At R22,200/month, this role is on par with the average South African remote salary. The USD equivalent ($1,200/mo) benefits from the favourable exchange rate.
Application Tips
Tailor your CV to international standards — use a clean format, highlight remote work experience, and include your English proficiency. Many SA applicants succeed by emphasising their strong work ethic and cultural adaptability.
Load Shedding Preparedness
If you're applying for a remote role, having a backup power solution (UPS, inverter, or generator) and mobile data as a backup internet connection shows employers you're prepared for South Africa's infrastructure challenges.
About Somewhere
Somewhere is a company in the Recruitment & Staffing industry that hires remote workers from South Africa. They currently have 609 open positions on Hirezar. View all Somewhere jobs →